The name “ReTHINK CNERGY” for our firm was chosen which resonated with our philosophy.
“ReTHINK CNERGY” serves as a mantra for businesses to constantly evolve and improve their collaborative efforts. My goal is to help decision makers rethink their strategies, relationships, and processes to stay competitive and successful.
The first part “ReTHINK” implies a progressive mindset, encouraging everyone to reconsider and adapt their strategies to align with current trends, technologies, and market demands.
It also suggests an analytical approach to problem-solving and strategy development. It implies not just accepting the status quo but actively challenging and refining traditional business methods and partnerships.
The second part, “CNERGY,” was a creative play on the word “synergy,” which represents the foundational belief in the power of collaborative efforts and the fusion of different strengths to achieve greater results. It underscores our firm’s focus on fostering productive partnerships and teamwork.

Parham is a strategy consultant with over two decades of experience building and developing startups.
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My approach is centered around understanding the unique challenges faced by businesses, specially startups, such as product development, marketing, operation and funding and providing solutions that address their specific needs.
I have owned, operated and successfully exited my own startups, and have worked for multinational organizations in key operational roles, creating teams, launching new markets, and improving processes.
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My resume includes companies such as Inova Healthcare, Sooren Global, JBF Industries, and Marcus & Millichap.
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Areas of expertise include:
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Innovative Strategy Solutions
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Sales, traditional and social media focused marketing, and PR strategy
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Information technology optimization strategy
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Strategic alliances
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Policy and procedure development
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Team building and performance improvement