Author, The Business Strategy Series
Parham
Shariat

Why I Write
Working across the US, UAE, and emerging markets over twenty years taught me that tactics change by context, but strategic principles are universal — which is why I write about both timeless business fundamentals and the newest shifts in how businesses get found.
My wife is an attorney. A potential client called and said ChatGPT had recommended her practice — out of thousands of lawyers in our area. That moment made me obsessed with understanding why AI recommends some businesses and ignores others, and I spent eleven months analyzing more than fifty businesses to find out.
We're drowning in get-rich-quick advice and starving for wisdom about how to think. That's why this book exists: unfiltered lessons on judgment, discipline, and the long view, the kind of honest counsel most leaders never get.
Other Titles by Parham
Speaking, Podcasts & Interviews
Parham is open to collaborating on speaking engagements, podcast appearances, and interviews.
Get in TouchAbout Parham
Parham Shariat is the author of The Business Strategy Series and Founder & Chief Strategy Officer of ReTHINK CNERGY, with over twenty years of experience building companies across three continents. A Wharton-certified AI strategist, he developed the Generative Engine Optimization methodology that helps businesses get recommended by AI platforms like ChatGPT. He is the author of The Business Strategy Plan, Digital Real Estate, The Complete Guide to Dominating AI Search, Six Ways to Make a Seven, and The 38 Letters of Rockefeller to His Son.
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